Choosing Capgemini means choosing a company where you will be empowered to shape your career in the way you'd like, where you'll be supported and inspired by a collaborative community of colleagues around the world, and where you'll be able to reimagine what's possible. Join us and help the world's leading organizations unlock the value of technology and build a more sustainable, more inclusive world.
Location - Jersey City NJ
Job Description
We are looking for a highly skilled Business Analyst (BA) with Salesforce Marketing Cloud (SFMC) experience to support the Cobrand Email Strategic Partner Program. In this client-facing role, you will ensure that business and technical requirements align with the client's objectives and the internal team's needs. You will be responsible for gathering, scrutinizing, and documenting all details from campaign briefs, while maintaining clear communication between clients and development teams.
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This role involves working in a dynamic, fast-paced environment, managing multiple development sprints, and ensuring that all campaign requirements are accurately translated, documented, and updated throughout the project lifecycle.
Key Responsibilities:
- Lead reviews and workshops with the client, ensuring a detailed and accurate understanding of campaign requirements.
- Identify gaps, raise clarifying questions, and ensure that all requirements are complete and actionable for both clients and internal teams.
- Create, update, and manage internal requirement specifications, keeping them current and version-controlled throughout the sprint and campaign lifecycle.
- Collaborate with the offshore team to develop User Acceptance Testing (UAT) documents and processes.
- Version Control & Tracking: Maintain a tracker for all client project documents, including campaign briefs, feedback, and version history.
- Communicate sprint requirements clearly to Capgemini's development team and ensure timely delivery of feedback and approvals.
- Track client feedback and package final campaign briefs for internal and external teams.
- Work closely with the Project Manager to capture and organize detailed feedback notes.
- Attend regular and ad hoc project team calls and manage documentation in Confluence and SharePoint.
Key Qualifications:
- Strong understanding of Salesforce Marketing Cloud (SFMC) and email campaign management.
- Excellent verbal and written communication skills to interact with clients and internal teams effectively.
- Highly organized with an eye for detail to ensure completeness and accuracy of requirements and documentation.
- Flexible and responsive to client needs during business hours, capable of maintaining a professional rapport.
- Experience working within Agile or Scrum environments and supporting multiple development sprints.
Required Skills:
- Experience in Salesforce Marketing Cloud (SFMC) and/or other CRM marketing platforms.
- Proven experience working with email marketing campaigns and associated UAT processes.
- Strong knowledge of Confluence, SharePoint, and document versioning tools.
- Ability to translate complex technical requirements into clear business solutions.
- Strong organizational skills with the ability to manage multiple tasks in a fast-paced environment.
Life at Capgemini
Capgemini supports all aspects of your well-being throughout the changing stages of your life and career. For eligible employees, we offer:
- Flexible work
- Healthcare including dental, vision, mental health, and well-being programs
- Financial well-being programs such as 401(k) and Employee Share Ownership Plan
- Paid time off and paid holidays
- Paid parental leave
- Family building benefits like adoption assistance, surrogacy, and cryopreservation
- Social well-being benefits like subsidized back-up child/elder care and tutoring
- Mentoring, coaching and learning programs
- Employee Resource Groups
- Disaster Relief
Disclaimer:
Capgemini is an Equal Opportunity Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to race, national origin, gender identity/expression, age, religion, disability, sexual orientation, genetics, veteran status, marital status or any other characteristic protected by law.
This is a general description of the Duties, Responsibilities and Qualifications required for this position. Physical, mental, sensory or environmental demands may be referenced in an attempt to communicate the manner in which this position traditionally is performed. Whenever necessary to provide individuals with disabilities an equal employment opportunity, Capgemini will consider reasonable accommodations that might involve varying job requirements and/or changing the way this job is performed, provided that such accommodations do not pose an undue hardship.
Capgemini is committed to providing reasonable accommodations during our recruitment process. If you need assistance or accommodation, please reach out to your recruiting contact.
Click the following link for more information on your rights as an Applicant http://www.capgemini.com/resources/equal-employment-opportunity-is-the-law
Capgemini is a global business and technology transformation partner, helping organizations to accelerate their dual transition to a digital and sustainable world, while creating tangible impact for enterprises and society. It is a responsible and diverse group of 340,000 team members in more than 50 countries. With its strong over 55-year heritage, Capgemini is trusted by its clients to unlock the value of technology to address the entire breadth of their business needs. It delivers end-to-end services and solutions leveraging strengths from strategy and design to engineering, all fuelled by its market leading capabilities in AI, cloud and data, combined with its deep industry expertise and partner ecosystem. The Group reported 2023 global revenues of €22.5 billion.