At Bozzuto, every member of our organizationshares an unyielding desire to promote goodness for those around them. We dothis every day as we design, build, manage, and maintain one-of-a-kindresidences, as well as through an array of support and consulting services.Building community within our organization enables us to build bettercommunities for all.Everyone at Bozzuto is focused on deliveringexpectational experiences to all of our stakeholders, including our ownassociates. Our work inspires us to be our best in each of our roles, livingout a spirit of community within a welcoming and inclusive workplace. Guided byour core values of creativity, concern, passion and the pursuit of perfection,we're inspired and empowered to reach higher, achieving our fullestprofessional and personal potential, and be truly extraordinary.
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Primary Responsibilities:
You're the marketing leader for a portfolio of communities in the Tri-State region. You bring your passion for marketing, apartment living, and local market expertise with you to work every day. You're obsessed with understanding your customer's mindset and strive to create extraordinary experiences, for customers and team members alike. Position is based out of the New York / New Jersey metro regions to support the New York, New Jersey and Eastern Pennsylvania metro areas.
As Marketing Manager, your primary responsibilities include:
- Developing and effectively executing marketing plans that deliver needed lead volume, and contribute to the creation of extraordinary experiences to support customer acquisition and retention goals
- Overseeing the lead generation performance of the property within the established budget and with adherence to Bozzuto's standards of quality and excellence
- Partnering with operations to implement marketing strategies that position the community as a destination for people seeking engaged and enriched living experiences
- Creating and delivering timely and accurate budgets and marketing performance reports to external and internal stakeholders that clearly explain program effectiveness, benchmarks and opportunities
- Being a marketing expert on the competitive marketplace and utilizing that knowledge to help in differentiating the community and Bozzuto from competition, from a lead generation and customer experience standpoint
- Leading the brand identity and brand strategy process for multifamily and mixed-use projects
- Previous marketing experience in the Tri-state (NY/NJ/PA) multifamily real estate industry preferred. Minimum of 5 years experience.
- Previous agency experience with a working understanding of: paid search engine marketing, Google Analytics, Customer Relationship Management (CRM) reporting, email marketing, social media, and local apartment internet listing sites.
- Expertise in launching marketing plans and advertising campaigns
- Expertise in managing marketing planning and activation from start to finish
- Proven success in managing multiple projects with tight deadlines
- Adobe Photoshop and InDesign experience a plus
When you join Bozzuto, you're not just accepting a job; you are becoming part of a community that cares about your overall well-being and professional growth. We recognize that our team members are the core of our business, and we are committed to taking care of them so they can deliver exceptional experiences to our residents. In addition to an award-winning culture, our benefits take into consideration everything from career development, retirement, family matters and health and wellness. Working on our team and in this position, you can expect:
- Competitive compensation. Salary range: $100,000-$115,000
- Health & wellness benefits. We offer coverage for medical, dental, and vision, including access to the best doctors at an affordable price.
- Paid leave. We provide 20 days of paid time off plus holidays.
- Retirement planning. We offer a 401k program with a company match.
- Tuition reimbursement. Plus, many other programs to support career development and growth.
- A place you belong. We proudly offer a diverse range of employee resource groups, providing opportunities for our employees to connect over shared experiences, backgrounds, and cultures.
Bozzuto is proudly an Equal Opportunity Employer EOE/M/F/D/V.
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