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MDS_Marketing Manager_上海

AT BD
BD

MDS_Marketing Manager_上海

Shanghai, China

Job Description Summary

Job Description

Key Responsibilities:

  • Lead the team to develop and to execute strategic plans for PIVC portfolio including segmentation, positioning, pricing and promotional activities, ensuring alignment with MDS business objectives.
    • Driving PIVC Vol growth, hospital coverage expansion and safety upgrade in post-VoBP environment with competitive selling strategy.
    • Launch new PIVC product in post-VoBP environment to redefine the standard for PIVC.
    • Accelerate AC product penetration in Anesthesiology department
  • Establish KPIs to measure commercial effectiveness, adjust strategies based on customer insights and identify growth opportunities.
  • Lead and inspire a diverse team, setting clear goals and expectations. Provide regular feedback on performance and development.
  • Stay informed about industry trends, competitive landscape, and regulatory/policy changes.
  • Build strong partnerships with functional teams, including global platform team, sales team, CE team and commercial team, to ensure alignment and leverage insights for decision-making.

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Required Skills

Optional Skills

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Primary Work Location

CHN Shanghai - HQ

Additional Locations

Work Shift

Client-provided location(s): Shanghai, China
Job ID: BD-77221620480
Employment Type: Other