Job Description Summary
As a Marketing Manager in the Medication Delivery Cluster at Becton Dickinson, you will be responsible for developing and executing portfolio/platform and marketing strategies and tactics in line with global and regional guidance. You will own the product life cycle management from commercialization to discontinuation, including registration requests, supported by PLC operations. Additionally, you will translate and develop relevant value propositions and overall portfolio strategies by segment/channel.
Job Description
We are the makers of possible
BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it's no small feat. It takes the imagination and passion of all of us-from design and engineering to the manufacturing and marketing of our billions of MedTech products per year-to look at the impossible and find transformative solutions that turn dreams into possibilities.
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Why join us?
A career at BD means learning and working alongside inspirational leaders and colleagues who are equally passionate and committed to fostering an inclusive, growth-centered, and rewarding culture. You will have the opportunity to help shape the trajectory of BD while leaving a legacy at the same time.
To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of health. At BD, you'll discover a culture in which you can learn, grow and thrive. And find satisfaction in doing your part to make the world a better place.
Become amaker of possiblewith us!
Our vision forMedication Delivery Solutionsat BD
As a leading manufacturer and supplier of products that are used daily in healthcare, the Medication Delivery Solutions (MDS) team provide a wide range of products for injection and infusion therapy, regional anaesthesia and closed medication management.
About the role
Marketing Manager Cluster MDS in charge of Benelux, France, MENAT region : As a Marketing Manager, you'll drive the strategic vision and execution for our medication delivery portfolio. From developing compelling value propositions to collaborating with cross-functional teams, your days will be filled with impactful work that crafts our success
Main responsibilities will include:
- Drives and implements portfolio/platform and marketing strategies and tactics development and execution in line with global and regional guidance as well as identified cluster and customer priorities.
- PLCM - from commercialization to discontinuation ownership, incl. registration requests, supported by PLC operations.
- Develops and applies deep market and customer insights and consolidate insights on overall portfolio and competitors.
- Converts and develops relevant value proposition and overall portfolio strategy by segment / channel.
- Engages with hub teams to localize and develop portfolio relevant content and materials / optimizes sales support, including tender criteria value drivers, positioning to win.
- Ensures relevant strategies and tools to drive customer engagements.
- Provides training on portfolio and applications, key supporting evidence, and general portfolio expertise.
- Provides pricing mentorship to customer facing teams in line with global and regional guidance.
- Co-develops marketing plans with marketing leader and hubs.
- Drives campaign planning and execution based on segmentation and targeting aligned with overall solution offer and regional campaigns.
- Supports planning process and opportunity management.
- Portfolio demand and forecasting guidance / performance management and tracking, including FSA
- important metric / achievements tracking for portfolio scope.
- Up streams input on portfolio development
About you
- Minimum of 5 years in product and/or marketing management within the Life Sciences/MedTech industry.
- Confirmed strong technical marketing acumen.
- Validated experience in a large matrix organization.
- International experience is preferred.
- Proficiency in French is an advantage.
- Strategic agility.
- Strong analytical skills.
- Excellent communication and presentation skills.
- Dedicated to achieving outcomes and taking initiative, with a strong sense of ownership.
- Ability to influence without direct authority, demonstrating relationships and networks within the BD matrix to shape strategies at regional, cluster, and country levels.
- Willingness to travel 30-40%.
Click on apply if this sounds like you!
Becton, Dickinson and Company is an Equal Opportunity/Affirmative Action Employer. We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, or any other protected status.
To learn more about BD visit:https://bd.com/careers
Primary Work Location
BEL Erembodegem - Dorp 86
Additional Locations
FRA Grenoble
Work Shift