Autodesk est à la recherche d'un professionnel expérimenté du go-to-market qui sera responsable de la stratégie et de l'exécution des lancements de produits et des activités GTM dans Autodesk Construction Cloud.

Le candidat idéal est un penseur stratégique, un excellent communicateur, analytique, motivé et flexible. Les spécialistes du marketing produit qui réussissent ont l'habitude de synthétiser les recherches sur l'industrie mondiale, les fonctionnalités techniques des produits et le sentiment des clients pour communiquer la valeur de nos produits aux cadres de la construction et aux artisans. Dans ce rôle, les spécialistes du marketing produit travaillent en étroite collaboration avec les équipes de R&D, de marketing, de vente et de satisfaction de la clientèle pour faire connaître les solutions, soutenir les conversations de vente gagnantes, augmenter l'utilisation des produits et aider à orienter les feuilles de route des produits.

Responsabilités

• Travailler en partenariat avec notre équipe de développement de produits (R&D) pour influencer la feuille de route et fournir des formations techniques bimensuelles et des lancements de produits semestriels pour les publics internes et externes

• Augmenter les revenus et l'adoption des produits en travaillant avec les ventes, la réussite des clients et le marketing pour créer des messages convaincants pour les jeux de vente prioritaires et les campagnes mondiales

• Être un expert du paysage concurrentiel et industriel. Conseiller les parties prenantes internes sur la meilleure approche à adopter pour leurs programmes

• Aider notre force de vente mondiale à connaître les nouveautés du produit et à comprendre pourquoi elles sont importantes

• Parlez aux clients ! Participez à des entretiens avec des clients, organisez des conférences en direct et contribuez à nos groupes consultatifs sur les produits (les clients influencent la feuille de route)

Qualifications minimales

• Plus de 5 ans d'expérience dans la gestion de la commercialisation de produits/solutions

• Capacité démontrée à tirer parti du savoir-faire technique et de la recherche industrielle pour introduire de nouvelles solutions sur le marché et raconter des histoires convaincantes

• Expérience de travail avec des équipes de produits, de ventes et de marketing (génération de la demande, marque, cycle de vie/automatisation)

• Capacité démontrée à distiller des informations complexes et à articuler la vision et la valeur du produit à de larges groupes de personnes, y compris les cadres de la construction

Qualifications préférées

• Expérience dans une industrie dynamique et à multiples facettes comme AECO

• Expérience analytique - capacité à organiser et à interpréter les données

• Expérience préalable de l'intelligence artificielle et des stratégies de données au niveau de l'entreprise

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24WD82045, Product Marketing Manager, Construction

Position Overview

Autodesk is focused on helping construction teams meet the world's rapidly expanding building and infrastructure needs, while making construction more predictable, safe and sustainable. Product Marketers for Autodesk in Construction bridge our industry-leading product to the nine trillion-dollar global construction industry and help to convey the Autodesk Construction Cloud (ACC) value and vision for key markets and industry segments across the world.

Autodesk is looking for an experienced go-to-market professional who will be responsible for the strategy and execution of product launches and GTM activities in Autodesk Construction Cloud.

The ideal candidate is a strategic thinker, strong communicator, analytical, self-motivated and flexible. Successful product marketers have experience synthesizing global industry research, technical product functionality, and customer sentiment to communicate the value of our products to Construction executives and craft workers alike. In this role, Product Marketers partner closely with R&D, marketing, sales and customer success teams to drive solution awareness, support winning sales conversations, increase product usage, and help to guide product roadmaps.

Responsibilities

• Partner with our Product Development team (R&D) to influence the roadmap and deliver bi-monthly technical training and bi-annual product launches for internal and external audiences

• Grow product revenue and adoption by working with Sales, Customer Success, and Marketing to create compelling messaging for prioritized sales plays and global campaigns

• Be an expert on the competitive and industry landscape. Advise internal stakeholders on the best approach for their programs

• Help our global sales force know what's new in the product and why it matters

• Talk to customers! Participate in customer interviews, host live conference sessions, and contribute to our Product Advisory Groups (customers influencing the roadmap)

Minimum Qualifications

• 5+ years of experience managing product/solution go-to-market

• Demonstrated ability to leverage technical know-how and industry research to introduce new solutions to the market and tell compelling stories

• Must have experience working with product, sales, and marketing teams (Demand Generation, Brand, Lifecycle/Automation)

• Demonstrated ability to distill complex information and articulate product vision/value to large groups of people-including construction executives

Preferred Qualifications

• Experience in a multifaceted and dynamic industry like AECO

• Analytical background-ability to organize and interpret data

• Prior experience in Artificial Intelligence and enterprise level data strategies

Learn More

About Autodesk

Welcome to Autodesk! Amazing things are created every day with our software - from the greenest buildings and cleanest cars to the smartest factories and biggest hit movies. We help innovators turn their ideas into reality, transforming not only how things are made, but what can be made.

We take great pride in our culture here at Autodesk - our Culture Code is at the core of everything we do. Our values and ways of working help our people thrive and realize their potential, which leads to even better outcomes for our customers.

When you're an Autodesker, you can be your whole, authentic self and do meaningful work that helps build a better future for all. Ready to shape the world and your future? Join us!

Benefits

From health and financial benefits to time away and everyday wellness, we give Autodeskers the best, so they can do their best work. Learn more about our benefits in the U.S. by visiting https://benefits.autodesk.com/

Salary transparency

Salary is one part of Autodesk's competitive compensation package. For U.S.-based roles, we expect a starting base salary between $94,500 and $163,020. Offers are based on the candidate's experience and geographic location, and may exceed this range. In addition to base salaries, we also have a significant emphasis on annual cash bonuses, commissions for sales roles, stock grants, and a comprehensive benefits package.

Equal Employment Opportunity

At Autodesk, we're building a diverse workplace and an inclusive culture to give more people the chance to imagine, design, and make a better world. Autodesk is proud to be an equal opportunity employer and considers all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender, gender identity, national origin, disability, veteran status or any other legally protected characteristic. We also consider for employment all qualified applicants regardless of criminal histories, consistent with applicable law.

Diversity & Belonging

We take pride in cultivating a culture of belonging and an equitable workplace where everyone can thrive. Learn more here: https://www.autodesk.com/company/diversity-and-belonging

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