Job Description
The Marketing Coordinator assists with the implementation and execution of marketing
programs which support base business growth, client retention and improved profit
margins for New College of Florida and USF Sarasota-Manatee. The Marketing
Coordinator helps to support all critical business initiatives including, digital marketing
promotions and communication, meal plan and catering sales growth, market
penetration, customer and client retention, consumer engagement, improved margins
and market share for their account and Aramark Collegiate Hospitality.
Job Responsibilities
- Process and Organizational Management, Financial Analysis, Written Communication, Social Media Marketing, Negotiation Skills, Presentation Skills, Collaboration, Brand Training, Computer Skills.
- Responsible for executing and implementing base business growth programs and strategies to improve market penetration and increase voluntary meal plan participation/sales. Helps to ensure all promotions, applicable sales enablers and other Executional Framework initiatives are implemented across the account.
- Collaborates with General Manager and operations team to assist in daily operations and is accountable for the data and results entered into Meal Plan Analytics database.
- Interacts with clients and maintains effective client and customer relations as well as maintains strong relationships with all levels of the Aramark team to accomplish goals and objectives.
- Looks for opportunities to implement new innovations, technology solutions, products and services which support sales growth and client retention.
- Measures results of marketing programs and gains customer feedback.
- Ensures participation in DiningStyles and Voice of the Consumer (VOC) and presents results at team and client meetings each semester.
- ? When applicable, trains, works with, and influences student marketing intern(s) to
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ensure all program logistics/graphics are complete.
Qualifications
? It is highly encouraged that the successful candidate possesses a bachelor?s degree in marketing, communications, and/or business. Travel - Minimal outside of New College of Florida and USF Sarasota-Manatee campus. This role may have physical demands including, but not limited to, lifting, bending, pushing, pulling and/or extended walking and standing. This role may also require uniforms and/or usage of Personal Protective equipment (PPE).
Education
About Aramark
Our Mission
Rooted in service and united by our purpose, we strive to do great things for each other, our partners, our communities, and our planet.
At Aramark, we believe that every employee should enjoy equal employment opportunity and be free to participate in all aspects of the company. We do not discriminate on the basis of race, color, religion, national origin, age, sex, gender, pregnancy, disability, sexual orientation, gender identity, genetic information, military status, protected veteran status or other characteristics protected by applicable law.
About Aramark
The people of Aramark proudly serve millions of guests every day through food and facilities in 15 countries around the world. Rooted in service and united by our purpose, we strive to do great things for each other, our partners, our communities, and our planet. We believe a career should develop your talents, fuel your passions, and empower your professional growth. So, no matter what you're pursuing - a new challenge, a sense of belonging, or just a great place to work - our focus is helping you reach your full potential. Learn more about working here at http://www.aramarkcareers.com or connect with us on Facebook, Instagram and Twitter.