Employer Brand Content Creator
Imagine returning home after a fulfilling day, knowing you've helped make roads safer than ever. At Aptiv, you will work alongside 200,000 colleagues from 50+ countries, all Moving Forward Together as One Team. We believe that innovation can come from anywhere. Whether you belong to IT, Finance, HR, or Marketing functions, what you do always has an impact and enables our engineers to shape the Future of Mobility. We collaborate to think outside the box, inspire each other, and brainstorm ideas that lead to building the right things the right way.
Join us to Impact Every Journey.
Your Mission:
Our team of 2,200 employees in India is made up of sharp engineers and business-oriented specialists - all committed to building a safer, greener, and more connected future. It's a critical mission that requires a constant flow of top talent. This is why we need you to help us attract and retain the best people. We need an Aptiv Mission Evangelist.
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Your Role:
You will play a critical role in the global Talent, Inclusion and Employer Branding Team, partnering with the business and HR leaders to build and execute the content strategy and increase the visibility of the Aptiv Brand. You will play a dual role - on one hand supporting global team by leading social media activation, on the other hand coordinating regional efforts in APAC by driving all talent & inclusion initiatives. You will report to the Global Employer Branding Director to align on the strategy and you will be in constant contact with the APAC teams to tailor global campaigns to their regional needs.
Your Typical Day:
There are no strict rules here and we love that about this job. Some days you will focus on social amplification and employee advocacy program, while on others you will work on the video set telling our story with our most senior leaders. You own your daily schedule and how you are going to deliver on designated goals. Here are your key areas of responsibility:
Social Media Content Creation for Global Team
- Leading the development and execution of comprehensive social media campaigns addressing business needs
- Setting up paid campaigns
- Managing the content production process and ensuring brand consistency
- Leading efforts within Aptiv' employee advocacy program
- Strategizing content distribution across multiple channels for maximum impact
- Contributing to the overall marketing strategy with insights from social media trends
- Building regular reports with business recommendations
Employer Branding for APAC Region
- Lead efforts to promote and embed our Employee Value Proposition (EVP)
- Work on continuous improvement of digital employer branding efforts across relevant platforms
- Capture and share regional stories from APAC to promote the region across global channels, ensuring alignment
- Launch compelling social media campaigns that support key regional hiring projects
Your Skills:
- Demonstrable experience in effective communications, within complex organizations
- Strong understanding of social media platforms and digital marketing strategies
- Experience managing branding projects across multiple business disciplines
- Excellent project management skills combined with customer focus and delivery of results
- Creative mindset with a passion for storytelling and employee engagement
Why join us?
- You can grow at Aptiv. Whether you are working towards a promotion, stepping into leadership, considering a lateral career move, or simply expanding your network - you can do it here.
- Access Aptiv Academy (+12,000 world-class training sessions)
- Get a mentor
- You can have an impact. Safety is a core Aptiv value; we want a safer world for us and our children, one with:
- Zero fatalities
- Zero injuries
- Zero accidents
- You are part of One Team. Our collaboration is our foundation for thinking big, inspiring technology and ideas that build the right things, the right way.
Your Benefits at Aptiv:
- Higher Education Opportunities (UDACITY, UDEMY, COURSERA are available for your continuous growth and development);
- Life and accident insurance;
- Sodexo cards for food and beverages
- Well Being Program that includes regular workshops and networking events;
- Hybrid and flexible working hours;
- EAP Employee Assistance;
- Access to fitness clubs (T&C apply);
- Creche facility for working parents;
Apply today, and join us as we are Moving. Forward. Together!
Privacy Notice - Active Candidates: https://www.aptiv.com/privacy-notice-active-candidates
Aptiv is an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, gender identity, sexual orientation, disability status, protected veteran status or any other characteristic protected by law.