Head of Product Marketing, Claris

Summary

Posted: Feb 4, 2025

Weekly Hours: 40

Role Number:200589291

At Claris, an Apple company, we're on a mission to empower developers to be their best - innovating to solve critical technology problems. Claris is the creator of the world's leading professional low-code developer platform, offering a suite of tools that empower problem solvers to drive digital transformation in businesses large and small. The company has more than 1 million active users globally across SMBs, non-profits, and the Fortune 500.

Description

We are seeking an experienced Head of Product Marketing to lead our product marketing strategy and execution in a competitive and rapidly evolving technology landscape. This role is critical in shaping how we position our company and launch our products and features, enabling our customers, partners, and sales teams to succeed. As head of product marketing, you will collaborate with Product, Sales, and Marketing teams to create demand for our platform, differentiate our offerings, and drive meaningful impact across our business. You'll have the opportunity to make a lasting impact at a global, industry-leading company. This role reports to Vice President, Marketing at Claris. What You'll Do * Build a High-Performing Product Marketing Team: Establish, mentor and lead a high-performing product marketing team, fostering a culture of collaboration, creativity, and accountability. * Champion Product Storytelling: Translate complex product capabilities into simple, relatable value propositions and foundational messaging for diverse technical and business personas. * Execute with Excellence: Partner with marketing and sales teams to deliver high-impact marketing campaigns, assets, and sales enablement tools that drive adoption, retention, and growth. * Engage Key Stakeholders: Work closely with Product Leadership to influence product roadmaps and with Sales teams to train and provide tools for success. * Lead Market Insights: Oversee competitive analysis, customer research, and market trends to inform positioning and product strategy. * Collaborate Across Ecosystems: Work with our global community of services partners and developers to build joint marketing initiatives that amplify reach and engagement.

• Proven Expertise: 10+ years of experience in product marketing leadership roles, ideally within technology or SaaS environments.
• People Leader: Experience managing and developing high-performing teams.

• Strategic Thinker & Hands-On Leader: Ability to develop long-term strategies while being comfortable rolling up your sleeves for execution.
• Exceptional Communication: A natural storyteller with excellent writing and presentation skills to engage internal and external audiences.
• Technical Fluency: Ability to quickly master new technologies and translate them into accessible and impactful messaging.
• Data-Driven & Outcome-Oriented: Demonstrated success in running data-informed marketing campaigns that deliver measurable business results.
• Customer Obsessed: Deep understanding of customer pain points and ability to advocate for their needs across the product lifecycle.
• Demonstrable results: track record of successfully taking to market complex software products.
• Trend Awareness and Innovation: Obsesses over emerging technologies and future trends, using these insights to inform marketing strategies and product positioning.
• Collaborative Relationship Building: Approaches work with curiosity, inclusivity, and a focus on building positive relationships across functions and levels, including product, sales, and leadership teams.
• Influence and Trust: Proven ability to influence leaders, gain trust, and foster mutual respect across teams and organizational levels.

At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $222,600 and $334,900, and your base pay will depend on your skills, qualifications, experience, and location.

Apple employees also have the opportunity to become an Apple shareholder through participation in Apple's discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple's Employee Stock Purchase Plan. You'll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses - including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation. Learn more about Apple Benefits.

Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.

• Apple is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicant.