Summary
Posted: Aug 2, 2024
Weekly Hours: 40
Role Number:200556769
At Apple, new ideas have a way of becoming extraordinary products, services, and customer experiences very quickly. You bring passion and dedication to your job and there's no telling what you could accomplish. Our customers are all over the world, so it's by design that Apple employees are all over the world, too. And we know our ability to continue creating the world's most innovative products depends on people who represent the variety of the human experience and who inspire us with great thinking. Because the broader the backgrounds and perspectives, the bigger the ideas. Come be a part of the team driving the growth of Apple TV+! This is a global role that requires you to work closely with many groups, including editorial, analytics, growth marketing, product, engineering and finance/strategy.
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Description
The Churn Optimization Lead, Apple TV+, will be responsible for the execution of experiments designed to optimize the on platform and off-platform experience for subscribers to drive conversion and retention. Partnering with collaborators, this person will help with the development and implementation of tests across a variety of channels, while maintaining results and using findings to continue to optimize the experience.
- B.A./B.S or M.S. or advanced degree in Marketing, Business, or Project Management
- Minimum 7 to 9 years of relevant industry work experience with a good understanding of video streaming and/or subscription businesses - especially user engagement, conversion and retention.
- Structured and modeled AB tests with data science and analytics to optimize and increase engagement, retention and LTV
Preferred Qualifications
- Experience collaborating effectively with multiple internal teams to meet business objectives specifically to drive growth from our existing membership base
- Self-starter who works effectively in a fast-paced environment; is comfortable managing ambiguity while delivering results with minimal guidance
- Excellent analytical skills with the ability to quickly translate data into actionable insights
- Laser focus on the business goals and the end consumer
- Strong project management capability with attention to detail
- Energetic and collaborative teammate with exceptional relationship-building and interpersonal skills
- Passionate about media and consumer technology
- Excellent presentation, written and verbal communication skills; ability to articulate a strong point of view clearly and succinctly
Pay & Benefits
- At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $137,100 and $255,700, and your base pay will depend on your skills, qualifications, experience, and location.
Apple employees also have the opportunity to become an Apple shareholder through participation in Apple's discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple's Employee Stock Purchase Plan. You'll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses - including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation. Learn more about Apple Benefits.
Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.
More
- Apple is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicant.