Requisition #: 16251
Our Mission: Powering Innovation That Drives Human Advancement
When visionary companies need to know how their world-changing ideas will perform, they close the gap between design and reality with Ansys simulation. For more than 50 years, Ansys software has enabled innovators across industries to push boundaries by using the predictive power of simulation. From sustainable transportation to advanced semiconductors, from satellite systems to life-saving medical devices, the next great leaps in human advancement will be powered by Ansys.
Innovate With Ansys, Power Your Career.
This position will be responsible for developing and executing field marketing strategies for Taiwan to drive brand awareness, demand generation, and executive engagement for sales growth. This role requires a strategic thinker with strong leadership skills, a deep understanding of the local market, and the ability to work well with other function leaders and channel partners, as well as to build a strong marketing team in Taiwan.
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Key Responsibilities:
- Develop and implement comprehensive strategic marketing plans to support sales objectives and brand initiatives.
- Plan and execute marketing events, including 3rd party events, Ansys-owned events with over 1,000 attendees, brand awareness campaigns, and global campaigns aligned with local customized promotions and workshops.
- Collaborate with Sales/ACE, APAC, and Global Marketing teams to ensure consistent messaging and effective promotional materials.
- Manage and mentor a team of field marketing specialists, providing guidance and performance feedback.
- Establish key metrics to measure the success of field marketing activities and adjust strategies as needed.
- Build and maintain relationships with key stakeholders, industry influencers, and channel partners.
- Oversee the budget for Taiwan field marketing activities, ensuring cost-effective use of resources.
- Provide regular reports on field marketing performance and insights to senior management.
Qualifications:
- Bachelor's degree, Business Administration, or a related field. A master's degree is a plus.
- Minimum of 5 years of experience in field marketing or a similar role, preferably within the Taiwan market.
- Proven track record of successful field marketing campaigns and events.
- Strong leadership and team management skills.
- Excellent communication and interpersonal skills.
- Ability to analyze data and translate insights into actionable strategies.
- Proficiency in marketing software and tools such as SFDC, MA.
- Fluency in English.
Skills and Competencies:
- Deep understanding of the Taiwan market and consumer behavior.
- Creative thinker with the ability to develop innovative marketing strategies.
- Strong project management skills with the ability to handle multiple tasks and deadlines.
- Analytical mindset with a focus on data-driven decision-making.
- Ability to work collaboratively in a cross-functional team environment.
At Ansys, we know that changing the world takes vision, skill, and each other. We fuel new ideas, build relationships, and help each other realize our greatest potential. We are ONE Ansys. We operate on three key components: our commitments to stakeholders, our values that guide how we work together, and our actions to deliver results. As ONE Ansys, we are powering innovation that drives human advancement
Our Commitments:
- Amaze with innovative products and solutions
- Make our customers incredibly successful
- Act with integrity
- Ensure employees thrive and shareholders prosper
Our Values:
- Adaptability: Be open, welcome what's next
- Courage: Be courageous, move forward passionately
- Generosity: Be generous, share, listen, serve
- Authenticity: Be you, make us stronger
Our Actions:
- We commit to audacious goals
- We work seamlessly as a team
- We demonstrate mastery
- We deliver outstanding results
VALUES IN ACTION
Ansys is committed to powering the people who power human advancement. We believe in creating and nurturing a workplace that supports and welcomes people of all backgrounds; encouraging them to bring their talents and experience to a workplace where they are valued and can thrive.
Our culture is grounded in our four core values of adaptability, courage, generosity, and authenticity. Through our behaviors and actions, these values foster higher team performance and greater innovation for our customers.
We're proud to offer programs, available to all employees, to further impact innovation and business outcomes, such as employee networks and learning communities that inform solutions for our globally minded customer base.
WELCOME WHAT'S NEXT IN YOUR CAREER AT ANSYS
At Ansys, you will find yourself among the sharpest minds and most visionary leaders across the globe. Collectively, we strive to change the world with innovative technology and transformational solutions. With a prestigious reputation in working with well-known, world-class companies, standards at Ansys are high — met by those willing to rise to the occasion and meet those challenges head on. Our team is passionate about pushing the limits of world-class simulation technology, empowering our customers to turn their design concepts into successful, innovative products faster and at a lower cost. Ready to feel inspired? Check out some of our recent customer stories, here and here.
At Ansys, it's about the learning, the discovery, and the collaboration. It's about the "what's next" as much as the "mission accomplished." And it's about the melding of disciplined intellect with strategic direction and results that have, can, and do impact real people in real ways. All this is forged within a working environment built on respect, autonomy, and ethics.
CREATING A PLACE WE'RE PROUD TO BE
Ansys is an S&P 500 company and a member of the NASDAQ-100. We are proud to have been recognized for the following more recent awards, although our list goes on: Newsweek's Most Loved Workplace globally and in the U.S., Gold Stevie Award Winner, America's Most Responsible Companies, Fast Company World Changing Ideas, Great Place to Work Certified (China, Greece, France, India, Japan, Korea, Spain, Sweden, Taiwan, and U.K.).
For more information, please visit us at www.ansys.com
Ansys is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other protected characteristics.
Ansys does not accept unsolicited referrals for vacancies, and any unsolicited referral will become the property of Ansys. Upon hire, no fee will be owed to the agency, person, or entity.