Here's a snapshot of your responsibilities for a Digital Analytics & Data Manager:
- Lead and directly support team(s) deployed to organizations to help understand and evolve their current data strategy, analytics capabilities, and technology needs
- Determine how to prioritize and execute data/analytics strategies with an ability to assess value, make pointed recommendations, and deploy solutions that are clear and measurable
- Lead teams and manage clients through the deployment of personalization and analytics platforms across digital properties including mobile, web and apps. In particular, CDP and analytics platforms
- Develop measurement strategies that tie organizational objectives to digital measurement solutions and communicate the value of solutions to a senior client audience
- Manage the strategic deployment and technical tagging and platform integration for digital analytics, data services, marketing, and other 3rd party applications
- Help businesses evolve organizational processes to better leverage data and insights

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Qualifications

Basic Qualifications
- Bachelor's degree or equivalent (minimum 12 years) work experience
- Minimum of 8-10 years of experience in data, measurement, and analytics with an emphasis on digital experiences / applications
- Minimum of 5 years of experience using, installing and / or customizing digital analytics, CDP, and / or tag management solutions
- Minimum of 5 years of experience working specifically with marketing, media, and performance data / analytics
- Passionate about data, analytics and technology
- Ability to pull together and execute business plan with senior level audience
- Minimum of Bachelor's degree or higher in marketing, economics, mathematics, or technical specialty
Advanced Qualifications
- Ability to manage a team responsible for running a data & analytics program
- Technical understanding and experience deploying data / analytics platform solutions
- Technical understanding of identity and privacy as it relates to data collection and analysis
- Experience deploying cloud analytics solutions (Adobe, Salesforce, Google) and / or CDPs (Lytics, Tealium, Reltio, Redpoint, Segment, etc.)
- Knowledge of digital analytics and tag management solutions, differences, and implementation specifics between providers (Adobe, Google, Quantum, Tealium)
- Knowledge of Public cloud technologies (AWS, Azure, GCP, Snowflake)
Preferred Qualifications
- Bachelor's degree or higher in marketing, economics, mathematics, or technical specialty
- Data science programming language experience (e.g., Python, R)
- Experience developing reporting and advancing data visualization capabilities with new or existing tools (e.g. Tableau, Looker, PowerBI, DataStudio, Qlik, TIBCO/Spotfire, etc.)
- Experience performing advanced analytics on data sources (e.g., digital analytics, advertising, audience (CDP/DMP), social, search, etc.)
- Experience with custom attribution modeling development and software
- Experience with data and analytic tools such as such as SQL, Excel-pivot tables, SAS, UNIX
- Solid Knowledge of data integration techniques and processes (Data matching & key vendors, data fusion & key partners, etc.)

Travel

For now, all Accenture business travel, international and domestic, is currently restricted to client-essential sales/delivery activity only. Please note: The safety and well-being of our people continues to be the top priority, and our decisions around travel are informed by government COVID-19 response directives, recommendations from leading health authorities and guidance from a number of infectious disease experts.

Unless expressly indicated, this role is not open in the state of Colorado . As required by theColorado Equal Pay Transparency Act, Accenture provides a reasonable range of minimum compensation for roles that may be hired in Colorado. Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, and specific office location. For the state of Colorado only , the range of starting pay for this role is $99,900 - $168,499 and information on benefits offered is here.

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Inclusion and diversity are fundamental to our culture and core values. Our rich diversity makes us more innovative and more creative, which helps us better serve our clients and our communities. Read more here

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Candidates who are currently employed by a client of Accenture or an affiliated Accenture business may not be eligible for consideration.

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The Company will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. Additionally, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the Company's legal duty to furnish information.