Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 5 years of experience in advertising, consultative sales, business development, online media environment, or marketing role, or 3 years of experience with an advanced degree.
- Experience working with advertisers, agencies, or clients.
- Master's degree in a business related field.
- 5 years of experience with managing digital advertising campaigns with experience in online measurement, operations, ad networks, DSPs, digital video, programmatic media, and Google platforms (DV360).
About the job
Businesses that partner with Google come in all shapes, sizes and market caps, and no one Google advertising solution works for all. Your knowledge of online media combined with your communication skills and analytical abilities shapes how new and existing businesses grow. Using your relationship-building skills, you provide Google-caliber client service, research and market analysis. You anticipate how decisions are made, persistently explore and uncover the business needs of Google's key clients and understand how our range of product offerings can grow their business. Working with them, you set the vision and the strategy for how their advertising can reach thousands of users.
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As a Programmatic Account Manager, you will be responsible for maintaining relationships with programmatic agency client base and identifying new opportunities for clients to increase advertiser efficiency, optimize DV3 performance, and grow Display and Video 360 (DV360) business, as well as owning book of business, and aligning internal parties and external parties to help drive growth.
Our Large Customer Sales teams partner closely with many of the world's biggest advertisers and agencies to develop digital solutions that build businesses and brands. We enjoy a bird's eye view on the massive transformation occurring as advertising shifts to mobile and online platforms. We're uniquely situated to help shape how companies grow their businesses in the digital age. We advise clients on Google's broad range of products across search, video and mobile to help them connect instantly and seamlessly with their audiences.
The US base salary range for this full-time position is $101,000-$147,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google .
Responsibilities
- Serve as liaison with programmatic agency clients regarding new product launches and advertising opportunities. Own programmatic media strategy and work with internal stakeholder teams to ensure performance optimization and delivery when needed.
- Deliver accurate business projections to ensure effective account and programmatic media planning on quarterly and annual basis.
- Use knowledge of digital media and technology combined with expert communication skills to drive new and existing Google Marketing Platforms business within the agency and end user. Use influencing and relationship-building skills to provide client service, research and market analysis.
- Escalate and resolve key client issues. Manage expectations both internally and externally with clients for campaign implementation, management and performance.
- Search for new business growth opportunities across the Agency and Trading Desk. Forecast new and existing business opportunities.