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Senior Event Marketing Lead

AT GE Vernova
GE Vernova

Senior Event Marketing Lead

Hyderabad, India

Job Description Summary

The senior event marketing lead will support a robust agenda of GridOS events, reporting to the Sr Director, Portfolio Marketing and working directly with the Director of Events and Regional Marketing leaders. This role will ensure efficient operations, high quality execution, and team balance as we work to execute a full roster of events that build awareness for the GridOS portfolio and positively impact commercial activities.

Job Description

Roles and Responsibilities

Event planning and execution:

  • Develop event briefs to inform communication and creative tactics.
  • Coordinate with internal stakeholders and external vendors to ensure clarity for timelines, activation plans, and deliverables.
  • Execute comprehensive event plans, timelines, and budgets in collaboration with the Director of Events.
  • Coordinate logistics, including venue selection, vendor management, and on-site support for select events.
  • Source, negotiate, and manage relationships with third-party vendors and agencies; ensure compliance with procurement and contract policies.
  • Ensure high-quality event delivery, adhering to established standards and objectives.

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Marketing and promotion:

  • Collaborate with the marketing team (regional, channel, product, content, sales enablement, and social) to develop promotional strategies, communications, and materials.
  • Utilize digital and traditional channels to maximize event visibility, attendance, and engagement.

Budget management:

  • Lead alignment with event budget requirements for select events, ensuring cost-effective solutions without compromising quality.
  • Maintain accurate budget oversight and financial reporting for each event.

Post-event analysis:

  • Track, measure, and report on event performance using key metrics such as lead generation, engagement levels, and pipeline acceleration.
  • Conduct post-event evaluations to assess success and identify areas for improvement.
  • Deliver post-event evaluations, including surveys, wrap-up reports, and recommendations for future improvements.

Industry knowledge:

  • Stay informed on industry trends and best practices to continuously improve event offerings.

Qualifications:

  • Bachelor's degree in Event Management, Marketing, Communications, or related field.
  • Minimum of 5 years of experience in event management, preferably within a corporate environment. IT and/or software market is a plus.
  • Proven track record of managing large-scale events from conception to completion.
  • Strong organizational and project management skills with an ability to multitask.
  • Exceptional attention to detail
  • Excellent communication and interpersonal skills.
  • Proficiency in event management software and Microsoft Office Suite.
  • Ability to work independently and thrive in a fast-paced, dynamic environment.

Preferred attributes:

  • Experience working with international teams and diverse cultural contexts.
  • Creative problem-solving skills and a proactive approach to challenges.
  • Passion for delivering exceptional customer experiences.

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Additional Information

Relocation Assistance Provided: Yes

Client-provided location(s): Hyderabad, Telangana, India
Job ID: GE_power-1300373056
Employment Type: Other

Perks and Benefits

  • Health and Wellness

    • Health Insurance
    • Health Reimbursement Account
    • Dental Insurance
    • Vision Insurance
    • Life Insurance
    • Short-Term Disability
    • Long-Term Disability
    • FSA
    • FSA With Employer Contribution
    • HSA
    • HSA With Employer Contribution
    • Fitness Subsidies
    • On-Site Gym
    • Mental Health Benefits
  • Parental Benefits

    • Adoption Assistance Program
    • Family Support Resources
    • Birth Parent or Maternity Leave
    • Adoption Leave
  • Work Flexibility

    • Flexible Work Hours
    • Remote Work Opportunities
    • Hybrid Work Opportunities
  • Office Life and Perks

    • Commuter Benefits Program
    • Casual Dress
    • On-Site Cafeteria
    • Holiday Events
  • Vacation and Time Off

    • Unlimited Paid Time Off
    • Paid Holidays
    • Personal/Sick Days
    • Summer Fridays
  • Financial and Retirement

    • 401(K)
    • Stock Purchase Program
    • Performance Bonus
    • Relocation Assistance
    • Financial Counseling
    • Profit Sharing
  • Professional Development

    • Tuition Reimbursement
    • Access to Online Courses
    • Lunch and Learns
    • Leadership Training Program
    • Internship Program
    • Associate or Rotational Training Program
  • Diversity and Inclusion

    • Diversity, Equity, and Inclusion Program
    • Employee Resource Groups (ERG)
    • Unconscious Bias Training

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