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Senior Web Data Scientist

AT Apple
Apple

Senior Web Data Scientist

Sunnyvale, CA

Summary

Posted: Feb 25, 2025

Role Number:200592091

Marcom is the creatively-led global team that oversees Apple's consumer facing marketing. We ensure the flawless development and execution of world-class communications across all medias and platforms. Every day, hundreds of millions of Apple customers around the world interact with our products. We drive the strategy and creative work that provide both new and existing customers with simple, engaging and inspiring marketing experiences. Marcom Data Science is responsible for delivering insights about Apple's marketing efforts. The team embeds intelligence across Marcom teams to enable the creation of amazing customer experiences. If you're passionate about the intersection between marketing, data science, and web analytics, we encourage you to apply! We are looking for a Senior Data Scientist with web analytics and marketing science experience with a wide variety of technical skills and the ability to coordinate work across teams to deliver high quality work on time.

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Description

This Senior Web Data Scientist role will perform strategic analysis of marketing assets across apple.com (http://apple.com/). This role will be integral in the evaluation of page and site design, and the launch of new products. RESPONSIBILITIES: - Analysis of webpage design and change impact analysis. Recommendations of optimizations based on data insights. - Lead data analytics of Homepage placement Performance for Executive decision makers. - Lead Data analysis of Worldwide Launch Reporting (high profile). - Creation and application of new analysis and modeling methods especially using AI/ML tools.

Minimum Qualifications

  • 5+ years of experience working with Adobe Analytics, Google Analytics or other web measurement platforms (Adobe Preferred).
  • 3+ years working with Tableau or other Data Visualization tools
  • 3+ years of experience working with SQL, Snowflake experience / Scripting experience and solid understanding of Statistical and Modeling methods.

Preferred Qualifications

  • Experience using AI/ML workflows
  • Experience with Statistical Modeling, Forecasting, AB Testing.
  • In-depth knowledge of digital analytics data, measurement, methodologies and industry standards
  • Significant Experience analyzing the launch of new products, services, marketing campaigns or websites.
  • Able to balance multiple projects and assignments with a focus on efficiency.
  • Extraordinary teammate who enjoys collaborating with others.
  • Lead Transformative Analytics and ML driven projects.
  • Consistent track record of delivering measurable outcomes through advanced analytics and through influencing decision makers through data.
  • Good communication and presentation skills with the ability to communicate analyses to a diverse group of partners including data scientists, creatives, and marketing leaders.

Pay & Benefits

    At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $165,500 and $248,700, and your base pay will depend on your skills, qualifications, experience, and location.

    Apple employees also have the opportunity to become an Apple shareholder through participation in Apple's discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple's Employee Stock Purchase Plan. You'll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses - including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation. Learn more about Apple Benefits.

    Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.

More

  • Apple is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicant.

Client-provided location(s): Sunnyvale, CA, USA
Job ID: apple-200592091
Employment Type: Other

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